Friday, September 16, 2016

Rize Artisan Pizza + Salads Delivers a Dining Experience Thoughtfully Crafted with True Hospitality

For more information:
 Emily Connolly or Morgan Lanier
Melissa Libby & Associates

First Location of Chef-Driven Pizza and Salad Concept Opening in Poncey-Highland This October

ATLANTA (Sept. 16, 2016) – Get ready to “Rize” to greater heights in your search for an artisan dining experience in Atlanta. The first location of Rize Artisan Pizza + Salads is coming to the new 675 N. Highland mixed-use development in Poncey-Highland this October serving a menu of approachable, chef-driven fare and bold, global flavors for lunch and dinner daily.

Rize unites guests around the joy of thoughtfully crafted food. The menu features artisan pizza unlike any other in the city, salads, flatbreads, pasta favorites, small plates, sandwiches, premium gelato and sorbet. This is real food made fresh daily. There are no freezers, fryers or microwaves in the Rize kitchen, and each dish is beautifully plated to let the freshness of responsibly sourced ingredients shine through.
“Pizza is the ultimate communal food, and the most important moments in our lives are surrounded by food,” says John Smith, Rize’s founder and CEO and former regional president of Caesars Entertainment.

Smith’s quest to find a favorite pizza place in every city he moved as a child, whose father was in the Air Force, continued into adulthood and gave him many pizza experiences in Italy and across the U.S. He developed a very particular perspective on pizza. “It’s all about the perfect crust,” he says. “It has to be thin and crispy with a light, airy outer crust reminiscent of great artisan bread.  A slice shouldn’t droop with all of the toppings running off either!”

Rize grew out of Smith’s love of pizza combined with the desire to build a different kind of restaurant company – one where the passion for people rivals the passion for food. “We want guests to think of our concept for a great meal, amazing value and true hospitality perfect for date night, family night, girls night out, group gatherings or lunch.”

Smith feels there is a national opportunity for this experiential concept and is excited to be opening its first location in Atlanta. “I love the entrepreneurial culture and Southern hospitality that Atlanta offers,” he says. “Our core beliefs and values are built around hospitality coming from the heart, and our team is made up of individuals who sincerely want to serve others. Elevating the dining experience above what guests are accustomed to is what we call ‘True Hospitality.’”

That elevated dining experience begins with guests placing their order in an order lobby, then sitting in the open dining room of tables and booths to enjoy tableside service until they decide to close their check.  In addition, a pizza bar provides guests an up-close look at meals being crafted in the open kitchen. 

In Rize’s kitchen, culinary director Eddie Russell (formerly a founder of The Four Coursemen supper club in Athens and most recently the culinary director of Argosy Bar & Restaurant in Atlanta) employs his fine dining background and avant-garde approach to bring bold, global flavors to the very approachable menu.

The beverage selection includes wine by the glass, craft beer and craft sangria. The Marabella Red and Andalucia White sangrias were named after those regions in Spain and are infused with herbs, spices and fresh fruit flavors. Non-alcoholic options include Caleb’s Kola and Stubborn craft sodas, as well as fresh-brewed premium teas and lemonades.

Rize is located in the 675 N. Highland Avenue mixed-use development and will be open for lunch and dinner daily from 11 a.m. to 9 p.m. on weekdays and until 11p.m. on Friday and Saturday. The multi-seasonal outdoor patio is the perfect stop during an afternoon on the BeltLine or at Freedom Park. For more information, visit or follow the restaurant on Facebook, Instagram and Twitter.


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